Archive for September 2008 | Monthly archive page

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These are our VB 180 gram crew neck t shirts with a one colour print on the front and rear. The 180 gram fabric is perfect for uniform-wear as it is durable and maintains its dimensional stability after many washes.

About this client

With a love for coffee and a passion for the African adventure, Bean There Coffee Company acquires, through fair trade, the world’s finest single origin coffee, which is hand roasted to produce an exclusive optimal roast.

Fair trade guarantees farmers will receive a fair payment for their coffee, regardless of market fluctuations, which ensures community development and empowerment. Bean There provides single origin, unblended coffee beans from a single country, region, and crop. All coffee beans have an optimal roast: a point within the roasting process where the key coffee elements of aroma, body, acidity and flavour meet perfectly, resulting in a most desirable, optimal roast. Bean There has sourced the world’s most exclusive coffee which it traditionally hand-roasts in small batches and packages hot, arresting the aroma and flavour until its release. The coffee taste and experience emanates class, distinction, extravagance, and passion. Every cup of Bean There coffee creates an adventure able to transport the taster to the jungles of risk, the farms of intrigue, the plains of mystery, and the taste of Africa’s coffee heritage.

Taken from Bean There Coffee Company website

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Ever since the UCT Easoc job we have had many requests for reflective silver prints. The silver print just adds another dimension if you want something to look “outstanding” when printing a 1 colour logo/image. These hoodies have been designed to give a tailored fit, making them ultra cool.  Simple, tailored with a good quality 230 gram fleece fabric, gives it a hip feel. The tailored arms also prevents the uncomfortable bulky feeling when wearing a jacket as another layer.

About this customer

VIKING is a market leader in maritime safety, providing and servicing essential safety equipment for passenger and cargo ships, offshore installations, fishing vessels, yachts, and defence and fire-fighting industries.

taken from Viking website

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Well that’s it for sublimation transfers. I was at a sales rep for sublimation equipment and it was quite disappointing. Here’s what I found:

  • To achieve a quality result from sublimation printing one has to print onto a polyester substrate. That’s not cool- imagine wearing polyester on a hot day.
  • The equipment which consists of a modified inkjet printer and a heat press, will cost about R17 000. Such an investment is ridiculous considering that we haven’t had one request for a polyester type t shirt for the whole year. Therefore the ROI will be low or even nil.
  • The process for printing one t shirt is very slow and unproductive.
  • The consumables such as the ink and transfer paper is ridiculously expensive.
  • Sublimation does not allow us to print white. So you would need to print onto an iron on paper for colour garments to achieve white and this paper would then have to be trimmed to the shape of the artwork or else a white block border/the excess paper will stay behind. The paper also gives an unnatural stiff feel to the print.

So my verdict for now is that nothing beats screen printing for quality and longevity.

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