People can moan and groan about the state of the world……….and all that is, is talk. Then there are those who do. Those who do are the ones who change world. Organisations like The ManKind Project (MKP). I love their vision, which is partly described by this inset taken from the MKP website :
Men have been warriors since the beginning of time and every man has his warrior side. But social forces pressure many to repress this part of themselves. They unconsciously substitute a distorted shadow for the healthy warrior energy so essential to sustaining individual and communal balance.
The New Warrior is a man who has confronted this destructive “shadow” form and has achieved hard-won ownership of the highly focused, aggressive energy that empowers and shapes the inner masculine self. Sustained by this new energy, the New Warrior is at once tough and loving, wild and gentle, fierce and tolerant. He lives passionately and compassionately, because he has learned to live his mission with integrity, and without apology.
We were asked to print some 200 gram t shirts for MKP and initially I wanted to do a Direct To Garment (DTG) print. I was then handed this strike-off and informed that the guys got this result with a screen print – we decided to run with it because it looks amazing!
What’s great is that the actual t shirts even looks better than the strike off (see below). Well done guys, I must say that your skills are unmatched and you have restored my faith in CMYK screen printing.