Lava guide to starting your own t shirt business- Have vision!

Have a goal/vision that guides your business.

Anybody starting a business should have a goal/vision, and the same applies to selling t shirts. How do you see your business in 5 – 10 years from now? What are the objectives of your business?

Reasons for starting a t shirt business.

Some basic reasons for starting your t shirt business could be:

  • to make loads of money
  • to create awareness(e.g. political t shirts)
  • to have many people wearing your designs (e.g. designer t shirts)
  • or to have the best online t shirt store

It may also be for a range of other reasons but you need to identify these, and tie it into your vision – then work towards achieving it.

Write a guiding statement to achieve your vision.

A great idea is to write a statement that guides your business’ culture towards obtaining your vision – even if you are the only person in the business at this point. Here’s a great example of such a statement as taken fromĀ  Ecko t shirts:

Rhinos roam the world on the backs of *ecko unltd.’s forward-thinking consumers, and its diverse brands are omnipresent in visual representations of next-generation culture: from music videos and television programs to catwalks, action sports, and video games.

It is clear that Ecko envision’s their products to be legendary and diverse – and anybody reading this statement will know this.


4 thoughts on “Lava guide to starting your own t shirt business- Have vision!

  1. I would like to start my own t-shirt business. I’ve got hundreds of designs that I’ve come up with over years – and would like to put it on print.

    I’ve always had a passion for t-shirt and have been toying with the idea of starting my own business.

    How do I go about, I don’t want to quit my full-time job.

    1. Hi Mikal, thank you for your comment. That is why we are here. Lava Ink here for people like you who would like to start a label but cannot invest the time. We handle everything from idea to packaging. Please fill in our contact form here and we will give you a quote.

  2. Good day,
    I am a Sole Trader who recently decided to start selling printed T Shirts after I lost my employment due to the economical situation. I have done a lot of investigating and have found a huge market I can service. My only problem at this stage is finding a cost effective yet extremely good quality supplier to supply me with screen printing.
    I would really appreciate it if you could assist.
    With Kind Regards,

  3. […] may assume that if you’re thinking of starting a clothing brand, that you’ve studied or have some experience in the clothing or fashion industry -but as […]

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